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SED2011

22 Mar 2010

SED Exhibitors Show Confidence and Commit to the 2011 Event

The Government recently announced that the UK is finally emerging from the longest UK recession in history, which is the best news the construction industry has had for 18-months.

Despite the small ‘frail’ recovery, the SED team will not be resuming plans for SED 2010 – but is pleased to say that SED 2011 (17th, 18th, 19th May 2011) is going great guns, with 60% of this year’s exhibitors having already signed on the dotted line and committed to exhibit at the 2011 event.

The mood is buoyant amongst the exhibitors who have re-booked and although many are disappointed that this year’s event is not going ahead, all have supported SED’s owners, Reed Business Information’s decision, and are looking forward to a prosperous 2011.

Trevor Anderson, managing director of Suffolk based Aurelia Training has been involved with SED for many years and was once part of the on-site Safety team, before launching Aurelia in 1997, now an exhibitor. “We were booked in for 2010, following a successful 2009 show – but to be fair we were not overly disappointed that it was cancelled.” He said. “Things are slowly beginning to pick up and after the general election, whoever gets in, the market will gain confidence and companies will start investing again. I have already heard reports that houses are beginning to sell again and build has restarted, which has a knock-on effect on the construction industry.”

Anderson concluded, “We are ticking over and considering the market and time of year, historically December and January are slow months for us, we are doing well and I’m optimistic for the Spring and committed to SED 2011.”

Weaving Machinery has been bringing cranes, concrete mixers and agricultural equipment to SED for 5 consecutive years. Weaving sales manager, Carl Humphries said, “From our point of view SED is the one type of show we do, and although we were saddened to hear of the show’s
cancellation, we will be back in 2011. The decision was the right one – if there’s not enough exhibitors – the visitors won’t attend, therefore a complete waste of everyone’s time and money. We had no new launches planned for 2010 – so it’s no great hassle – but we are looking forward to SED 2011.”

Handling and Laying equipment manufacturer, Probst Handling Equipment, is another dedicated SED exhibitor. The company had booked for the 2010 show, but reduced its stand size by half in response to the recession.

Probst sales engineer/manager Nigel Hughes reported, “SED is the best show in the calendar for us, which is why we halved our stand space, so we could still have a presence and demonstrate, so in essence the cancellation came at the right time for us, especially as we are also short staffed! SED has done itself no harm by missing a year – it makes sense and I am hoping that things will be much brighter for 2011 and we can take Probst’s stand back up to its normal size and create the impact we are used to!”

These are but a few of the many exhibitors comments we have received, we also have commitment from Bailey Morris, Tek Seating, Acra Screed, Air Seal Products, Nike Power, Pirtek, Digga, Hatz, Ashtree Glass – the list goes on. And the SED team is getting more signed contracts through the door daily. Watch this space and we’ll keep you informed of SED 2011’s progress on a regular basis. In the mean time – put 17th, 18th and 19th May 2011 in your diary and we’ll see you at Rockingham Motor Speedway.

For further Press Information contact Louise Murphy on:

Tel: 0208 661 0511
Mob: 07730 617258

louiseamurphy@aol.com